CAS practices across the country are demonstrating the incredible difference they can make for clients. Growth is up and service providers are in high demand.
DESIGNED FOR
All team members involved in selling, cross selling, or marketing to clients. Partners, directors, managers, and marketing professionals.
BENEFITS
After attending this presentation you will be able to:
- Determine why CAS is uniquely positioned to "pilot" creative pricing strategies
- Recognize ways to position CAS to elevate it in the minds of partners, referral sources, and prospects (including existing clients!)
- Identify creative packaging and pricing strategies and choose the right one for each of your CAS offerings
- Apply internal and market-facing communications strategies to create buy-in to the new pricing ideas you'd like to try as well as make "space" to tweak your plans over time
HIGHLIGHTS
The major topics that will be covered in this course include:
- Discuss scoping strategies for advisory services
- Review pricing strategies to select what methods to pilot and implement as part of your CAS practice
COURSE LEVEL
Basic
PREREQUISITES
None
ADVANCE PREPARATION
None