Information becomes influential when it is structured. In this 1-CPE session (Professional Development), participants explore narrative frameworks presented in the course materials, including situation-complication-resolution and hero-based narrative arcs.
DESIGNED FOR
Business professionals who need persuasion techniques to generate buy-in for strategy and decision-making.
BENEFITS
After attending this presentation, you will be able to...
- Analyze structured storytelling frameworks used in professional settings.
- Organize analytical information into a logical narrative flow.
- Integrate data effectively within a story structure.
- Craft clear context, complication, and resolution in workplace messaging.
- Evaluate narrative structure for coherence and persuasive impact.
HIGHLIGHTS
The major topics that will be covered in this course include:
- Role of narrative in professional communication
- Situation–complication–resolution framework
- Narrative arcs in business contexts
- Integrating data within a structured story
- Defining tension and resolution logically
- Maintaining accuracy while improving clarity
- Application of storytelling framework to a workplace scenario
PREREQUISITES
None
ADVANCE PREPARATION
None