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Monday, July 13, 2026 Live Webcast

Executive Presence, Personal Brand: Structure Your Narrative (X2-71764)

5:00 PM - 6:00 PM EDT
webcast

Vendor Platform

1 CPE Credits in PD

OVERVIEW

Professional credibility is communicated, not assumed. In this 1-CPE session (Professional Development), participants examine structured approaches to articulating their professional identity.

DESIGNED FOR

Business professionals who need persuasion techniques to generate buy-in for strategy and decision-making.

BENEFITS

After attending this presentation, you will be able to...

  • Analyze key components of executive presence.
  • Develop a concise and audience-centered elevator pitch.
  • Create a clear professional value proposition.
  • Draft a structured executive biography.
  • Evaluate and refine professional messaging for clarity and credibility.
 

HIGHLIGHTS

The major topics that will be covered in this course include:

  • Components of executive presence
  • Audience-centered elevator pitch structure
  • Professional value proposition framework
  • Structuring a concise executive biography
  • Aligning personal narrative with organizational value
  • Common pitfalls in professional self-presentation
  • Application and refinement exercise
 

COURSE LEVEL

Basic

PREREQUISITES

None

ADVANCE PREPARATION

None

INSTRUCTOR

Virgie Castro-Conde

Virgie Castro-Conde, MBA, SHRM-SCP