This course will discuss how, in the future, the customer experience will be measured by value, contribution, impact and sustainability.
DESIGNED FOR
· Professionals in a leadership, supervisory or managerial position
BENEFITS
Methods for defining the client and what their needs are
Setting business strategy to build loyalty
The difference between Customer Service and Customer Experience
Tactics for building a deeper relationship with clients, including personal brandingHIGHLIGHTS
- Differentiate between customer service and customer experience
- Recall the three levels of customer relationships
- Recognize core organizational and cultural decisions that build a sustainable culture of good customer experience
- Recall key points of the Herzberg’s Motivational Theory
- List techniques for delivering great customer experiences
COURSE LEVEL
Intermediate
PREREQUISITES
Prior experience working with customers to achieve a higher level of customer satisfaction